Artisans

Dara Artisans was an e-commerce start-up dedicated to contemporary artisan craftsmanship from around the world. Its carefully curated selection of handmade objects appealed to an audience seeking authentic, responsibly sourced products with a modern aesthetic. More than fifty artisan groups and independent makers were represented on the platform. As Creative Director, I was responsible for the overall visual identity of the brand, creating merchandise imagery, packaging, and marketing materials, while collaborating with photographers to tell the stories behind the makers and their work.